Promote smart: use data to optimize your efforts
Understand your customers and promotion effectiveness with simple analytics in Nelivo. Effective promotion isn't just about actions, but also their analysis and optimization.
Know your customers
Nelivo provides you with basic analytical tools that help you understand your customers' behavior and assess the effectiveness of your promotional campaigns.
👆 Have Mondays off? Maybe that's when your customers need you the most! Adjust promotions, working days, and advertising strategy to capture the most traffic.
👆 Learn the average age and age distribution of your customers. Tailor your offer to the lifestyle of those you work for.
👆 Your customers deserve special treatment. Make sure you know who you're talking to.
👆 Is it time for your business to learn a new language? Don't be caught off guard!
Tailor your offer
Find out which offers are gaining and which are losing popularity. Manage your product and service catalog dynamically.
👆 Declining sales of a product or service may indicate a deterioration in quality or passing trends. This is a clear signal to act - verify the quality or introduce a promotion to sell off excess inventory. We provide the information, and you know exactly what to do with it.
👆 High interest in an offer on weekdays, and waning on weekends? Plan your schedule and supplies based on data, not intuition!
👆 Hourly trends will help tailor promotions. Prepare a coupon that will encourage customers to purchase this offer in the morning as well.
👆 Some products sell well on their own, and others in pairs. Based on this data, you can prepare a suitable offer to effectively upsell complementary offers.
And that's not all!
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The above and other information allow for making data-driven decisions, not guesswork, which is especially valuable for small and medium-sized businesses that need to manage their promotional budget wisely.
Access to analytics, even basic ones, enables you to continuously improve your strategy, better target offers, and use resources more effectively. This is another way Nelivo fulfills its mission of leveling the playing field for small and medium-sized businesses, giving them tools that were previously the domain of larger players.
